Planning a direct mail campaign? Is mailing address verification part of your blueprint? Making sure you have the right addresses can save you time, effort and stress. Here are some important reasons why you need mailing address verification: Customers could have moved or changed their postal address Handwritten addresses are not always legible and you […]
What Is Data Warehousing?
May 30, 2013 By Leave a Comment
Data warehousing typically refers to a central repository of data which is created by integrating information from a variety of sources. In the most general sense, data warehouses store current and historical data for analysis and reporting as well as customer communications. Since almost all companies need to have correct customer information for business communications […]
What Industries Best Utilize Address Validation Software?
April 17, 2013 By Leave a Comment
Virtually every business has a database with addresses of customers, whether it is for mail correspondence, deliveries or mailing of time sensitive materials. Address validation software is, therefore, an important part of every business operation irrespective of its size and needs. There are certain businesses, however, where the bottom line is directly affected by their […]
Why Is Address Quality Important?
April 3, 2013 By Leave a Comment
Address quality impacts your bottom line and company reputation. Returned or lost mail increases business cost and frustrates your customers. Simply put, your loss is the competition’s gain. With the wide availability of services today it takes very little for clients to move over to another provider. Every business needs to take a long and […]
What Does Bad Address Quality Cost You?
August 29, 2012 By Leave a Comment
Is your address data as accurate as it could be? Customer data is your most valuable information asset. The most important thing you know about your customers is where to find them. That’s why it’s so important to eliminate errors in your address database. Poor address quality impacts your operations in many ways and in […]
Are You Ready For The End Of Invalid Excluded Addresses?
July 30, 2012 By Leave a Comment
Since Canada Post first introduced Point of Call Address Data (PoCAD) for generating Statement of Accuracy (SOA) reports in January 2011, they have allowed a transition period in which mailers have had the opportunity to clean up suite-related data deficiencies. Canada Post did this so that mailers didn’t find themselves faced with sudden drops in […]
When It Comes To Postal Codes, Who Do You Trust?
May 29, 2012 By Leave a Comment
There has been an interesting case in the news recently about Canada Post asserting its intellectual property rights over postal codes. You may have read [1][2][3] that Canada Post is suing an Ottawa-based company called Geolytica, which operates the website GeoCoder.ca. At issue is whether anyone has the right to sell or give away lists […]
Invalid Excluded Address Transition Period
November 3, 2011 By Leave a Comment
On November 2, 2011, Canada Post announced changes to the transition period for invalid excluded addresses. Background In January 2011, Canada Post introduced Point of Call reference data (“PoCAD”) for use in generating Statement of Accuracy reports. An important feature of the PoCAD data is that it includes much more granular information, in particular, unit […]
What Organizations Should Do To Handle Rural Street Addresses
September 26, 2011 By Leave a Comment
One of the challenges that most organizations face when working with address data is how to handle street addresses in small towns and out in the countryside. Canada Post maintains the official list of all Canadian mailing addresses, but in rural areas, these addresses are rarely street addresses. Instead they are PO Box, Route Service (RR) or […]
What Is The Business Case For An Address Quality Solution?
September 12, 2011 By Leave a Comment
There are many benefits your organization can realize by implementing an address quality solution powered by nCode. Using this software allows you to: Save Time – By improving the efficiency of your address capture and management procedures and avoiding wasted effort dealing with the consequences of address errors. Save Money – By improving the efficiency and […]