What Does Bad Address Quality Cost You?

Is your address data as accurate as it could be? Customer data is your most valuable information asset. The most important thing you know about your customers is where to find them. That’s why it’s so important to eliminate errors in your address database.

Poor address quality impacts your operations in many ways and in all parts of your business. What does a bad address cost your organization? Many organizations find that each bad address costs them $10 or more. It’s easy to understand why a bad address can be so costly when you consider all of the ways in which it impacts your operations, including:

  • Undeliverable Mail
  • Duplication
  • Wasted Time
  • Postage Penalties
  • Cash Flow
  • Bad Decisions
  • Dissatisfied Customers

Without an address quality tool in place, we’ve seen organizations with error rates of over 30%. Even if you already use Canada Post SERP-recognized address quality software, can you afford to be satisfied with 95% accuracy? Would a 1% uplift in address quality save you tens of thousands of dollars or even more?

It’s important to know where you stand. The address data quality experts will help you to assess your current address accuracy rate and show you how much you can save by improving your address quality processes using our nCode line of address quality tools. Take the nCode Challenge and see how much your organization can benefit from valid, accurate, consistently formatted address data.

Not all SERP-recognized software is created equal. There are big differences in accuracy, speed, flexibility and ease of integration – all of which can have a big impact on your bottom line. Let us show you how nCode will help you put your address data quality worries behind you.

Call NovaMG today at 416-915-4258 (GTA) or 1-866-611-8353 (toll free from Canada/U.S.) to Request A Free Consultation and know more about the importance of address quality.

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