Employing a proper Canada Post address verification software can significantly enhance customer experience and satisfaction by reducing failed or lost deliveries. Simply put, this means a positive company image, increased brand loyalty and an improved bottom line.
Address verification today has more far reaching benefits including e-commerce transactions. According to the Baymard Institute, there is a 67.35% average documented online shopping cart abandonment rate across the web. One of the major contributing factors is a complex shipping address form.
No customer wants to spend precious time filling out unnecessary information. And no business owner can afford to have customers abandon the sales process at checkout.
Let us consider the many benefits of a Canada Post address verification software.
For your business:
- Data is inputted correctly and according to Canada Post requirements the first time
- It reduces time spent in accessing information and data management
- Reduces the returns caused by an inaccurately entered address
- It improves your overall functionality and efficiency while streamlining your costs
For your customers:
- It is user-friendly
- Standardized format speeds up the data inputting process
- Flags any missing or wrong information so that it can be corrected immediately
- Facilitates on-time deliveries creating a positive customer experience and a good impression of your business
Given all the factors that are at stake, address verification is no longer an option but a necessity. That being said, choose the tool or software wisely. You want to make sure it is easy to implement and in sync with the Canada Post address format.
Call NovaMG today at 416-915-4258 (GTA) or 1-866-611-8353 (toll free from Canada/U.S.) to Request A Free Consultation and know more about address verification.
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